Electric Tobacconist

Electric Tobacconist is a 21st century tobacconist, offering a one-stop shop for all your e-cigarette and vaping supplies. Launched back in 2013, they have come from humble beginnings but are proud to say they have shipped over two million orders to customers worldwide and are one of the biggest online vape shops in the UK.

With them since their inception, Electric Tobacconist had outgrown their previous platform and wanted a faster site that was more configurable; something that functionality-wise was built exactly to their needs. The client had ambitious growth plans and it was important that the solution was scalable - without limitations - to support this. In need of a high-performing site that was designed for them and not an “off-the-shelf” solution, our team built an entirely bespoke and immersive eCommerce store on AeroCommerce that has since seen them achieve the following results.

(Migrated from: Visualsoft)

+24% in conversion rate

+17% in revenue

-60% in low-value indexed pages

YOY Nov 2022 vs Nov 2021

“Very happy with the end result and our new customer conversion rate uplift is way beyond what we were hoping for for an established business. In many ways, our opinion is less important than that of our prospective new customers’ opinion and the proof is there for all to see. Our new customers love our website. ”

– Pascal Culverhouse

Founder and Managing Director at Electric Tobacconist

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